SIGN CHINA 2012 -- China’s Definitive Sign Event

Time:  20-23 February 2012

Venue: China Import and Export Fair Pazhou Complex, Area B, Guangzhou, China

ORGANISER

UBM Asia Ltd is a joint venture company of UBM Asia, which is owned by UBM plc listed on the London Stock Exchange. We have extensive experience in organising large-scale exhibitions covering different industries in China, as well as organising Chinese enterprises to participate in famous fairs abroad. Our flagship events serve the sign and LED industries.

Over 6,000 staff in more than 30 countries in North- and South America, Europe and Asia are organised into specialist teams that serve 300 exhibitions worldwide every year, including world's largest-scale events,a such as Furniture, Jewellery, Leather, Pharmaceutical Ingredients, Boat, etc.

SIGN CHINA 2012 will continue to tap on UBM's extensive global reach and professional show management expertise to be an important catalyst for the development of sign industry and serve exhibitors and visitors even better.

CHINA BASED, GLOBAL ORIENTAL

Established in 2003 in Guangzhou, SIGN CHINA pioneered the combination of indoor and outdoor format printers, engravers, exhibition and display equipment, as well as LED displays, components and lighting, into a one-stop sourcinag platform for the sign industry. In 2012, the fair will highlight the “Green Concept” advertisement -- LED applications, making it a truly unique gathering of both traditional and innovative ideas.

According to the statistics, China’s advertising market achieved an increase of 13% over last year, out of which, the total outdoor advertising expenditure reached RMB 272 billion, an increase of 16% over last year. It is anticipated that China's advertising market will continue an annual growth rate of 15% in 2011.

Digital outdoor advertising media is one of the fastest growing media outlets in the world. Its global expenditure increased 10% in 2010 and will continue to do so until at least 2014. Today, China boasts one of the quickest growing international markets, while the Asia-Pacific region is set to become the world's fastest-growing area for global digital outdoor advertising.

Guangzhou, the host city of SIGN CHINA, is one of China’s three major cities, adjacent to Hong Kong, Macao and Southeast Asia, making it the most important hub for China's import and export trading center.

THE RECORD BREAKING EVENT 

80,000    sqm in exhibition space (+14% over 2010 edition)

1,237      exhibitors and brand (+23% over 2010 edition)

51,254    domestic visitors (+36% over 2010 edition)

8,563      overseas visitors (+26% over 2010 edition)

Overseas visitors came from 153 countries and regions, TOP 20 are: Hong Kong, Malaysia, Taiwan, India, Russia, Turkey, Thailand, USA, Singapore, Indonesia, Vietnam, Korea, Australia, Philippines, Brazil, Canada, Spain, Japan, Italy and Poland.

EXHIBITORS & VISITORSRATED SIGN CHINA 2011 HIGHLY

74% exhibitors consolidated contacts with buyers / business partners 

75% exhibitors achieved their objective of brand-building

75% exhibitors collected market information at the show

80% exhibitors plan to participate again in 2012

80% visitors were happy with the product range

84% visitors collected market information at the show

87% visitors were satisfied with the quantity of exhibitors

93% visitors were pleased with the quality of exhibitors

In spite of global financial crisis, I felt SIGN CHINA 2011 is developing to one of the international exhibitions with a lot of visitors and exhibitors after joining this exhibition.

- Mr. Jin Ho, Lee, the president of SM Media Group Co., Ltd

I was very impressed with the overall experience. All staff and suppliers that I met welcomed me. I will certainly recommend this show to other business associates I know in Australia.

- Mr. Malcolm Matthews, Innovative Sign Solutions, Australia

2012 PREVIEW 

100,000   sqm in exhibition space 

1,600      exhibitors and brands 

70,000    domestic & overseas visitor

CONCURRENT ACTIVITIES

■ Sign technical exchange seminar

■ LED CHINA 2012

■ Exhibitor custom-theme seminar on product

ONE-STOP SOURCING

Indoor & Outdoor Large Format Printer, Inkjet Printer, UV Flatbed Printer, Textile Printer, Thermal Transfer Equipment, Digital Image Output Equipment, Banner Machine, Laminating Machine, Splicing Machine, Screen Printing Equipment, etc.

Ink, Printing Ink, Flex, Tents, Mesh, One-way Vision Vinyl, Laminates, Automobile Decal/Graphics, Adhesive Film, Sticker, Reflective Materials, Inkjet Printer Paper, etc.

Engraving Machine, Laser Engraver, Laser Marking Machine, Engraver, Cutting Tools and Components, etc.

Bending Machine, Carving Machine, Slotting Machine, Polishing Machine, Plastic Vacuum Forming Machine, etc.

Exhibition and Display Equipment, Portable Display, Stage Display Shelf and other POP items

Lightbox, 3D Products, Multimedia Advertising Machine and other Illuminated Products

Signage, Specialty Sign, Multiple-face Display

Acrylic Panel, PVC Foam Board, Aluminum Composite Panel, KT Board, etc.

Promotional Gift, Design Book, Picture Bank and Software, Post Production Technology and Other Miscellaneous Advertisement Media

LED Display, LED Chip, Packaging & Equipment, LED Illuminant, etc.

LED Lighting

GLOBAL PROMOTION

An intensive marketing campaign will be carried out throughout the year to maximize the fair exposure and to attract high-quality audience of the sign industry.

²        Advertising and editorial support in major publications and websites

²        Monthly newsletters to target buyers by email and fax

²        Promotional materials in different languages

²        Promotional activities through major exhibitions

²        Fair preview distribute in overseas exhibitions

²        Invitation to target buyers by email and fax

²        Telemarketing targeting VIP buyers

²        Exhibitor promotion in the fair website

CONTACT US
UBM Trust Co Ltd
T: 86 20 3810 6261
F: 86 20 3810 6200
E: sign-trust@ubm.com, info-trust@ubm.com
W: www.signchina-gz.com, www.ubmtrust.com
 
OUR NETWORK
Japan    UBM Japan Co Ltd               Tel: 81 3 5296 1020
Korea    UBM Korea Corporation           Tel: 82 2 6715 5400
Taiwan   UBM Asia Ltd –Taiwan Branch     Tel: 886 2 2738 3898
U.S.A.    UBM Asia Ltd –New York Office    Tel: 1 516 562 7855

Notes to Editors

1. About UBM Trust Co Ltd (www.ubmtrust.com)

UBM Trust is a joint venture company of UBM Asia, which is owned by UBM plc listed on the London Stock Exchange. We have extensive experience in organising large-scale exhibitions covering different industries in China, as well as organising Chinese enterprises to participate in famous fairs abroad. Our flagship events serve the sign and LED industries. Among the definitive exhibitions of their kind in the world, these two events have become an important catalyst for the development and upgrading of China’s sign and LED industries, offering a comprehensive one-stop trading platform for exhibitors and visitors.  We take pride in providing professional high-quality services to our customers.

2. About UBM Asia (www.ubmasia.com)
Owned by UBM plc listed on the London Stock Exchange, UBM Asia operates in 17 market sectors with headquarters in Hong Kong and subsidiary companies across Asia, including UBM China in Shanghai, Hangzhou, Guangzhou and Beijing. We have over 200 products including trade fairs, conferences, trade publications, B2B/B2C portals and virtual event services. As Asia's leading exhibition organiser and the biggest commercial organiser in the two fastest growing markets in Asia: China and India, we stage the leading events of their kind across Asia. Our 150 events, 34 publications and 14 vertical portals serve a 1,000,000 plus quality exhibitors, visitors, conference delegates, advertisers and subscribers from all over the world with high value face-to-face business-matching events, quality and instant news on market and industry trends and round-the-clock online trading networks and sourcing platforms. We have 1,000 staff in 18 major cities across Asia, stretching from Japan to Turkey.

3. About UBM plc (www.ubm.com)
UBM plc is a leading global company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.